Define Value Proposition

OVERVIEW

  • Business model design
  • Sales investment balancing (investment by suppliers vs. by customers):
    – Strategic values (create extraordinary value)
    – Extrinsic values (new value)
    – Intrinsic values (lower cost)
    – Risk (competitive vulnerability)
    – Waste (over resourcing)
  • Business life cycle (Start-up, Growth, Maturity, Decline, & Renewal)
  • Business unit drivers
  • Service unit drivers
  • Levels of value preposition

DURATION

  • 1 Day

AUDIENCES

  • Executives
  • Managers