Sales Strategy Formulation

OVERVIEW

  • Level of business relationships/ Account Manager’s roles:
    (Vendor, Credible source, Problem solver, & Trusted advisor)
  • Customer’s decision process:
    – Assess problem/opportunity
    – Define objectives
    – Initiate a project
    – Evaluate products/services
    – Prove of concept
    – Negotiate & sign contract
    – Implement

DURATION

  • 1 Day

AUDIENCES

  • Executives
  • Managers